Milko Lactation Consulting believes that hurdles in care encountered in early infancy shouldn't get in the way of any child or parent’s right to thrive and live a whole, healthy, nourishing life.
When Dylan reached out about her brand, she expressed that the type of care she was seeing in her current industry wasn't doing it for her (or her target audience!). She was ready to shake things up by showing up as an example of what more considerate individualized care could look like. And by building warm, inviting presence where she provides education to overwhelmed and discouraged parents.
Dylan is the real deal – her kind and empathetic approach to infant feeding and support got me all fired up. We built a communication strategy that reflects this knowledge and gentleness. If you give Dylan a follow, you’ll notice she takes an evidence-based approach without sounding too clinical and shares valuable information in a way that doesn’t feel prescriptive.
At the end of the day, she wants to create a space where parents feel well-informed, well-equipped and empowered to make holistic decisions to best care for themselves and their baby’s needs.
Together we were able to build a visual brand that expressed this compassion as well as a communication strategy that is accessible to all parents and caregivers.
BRAND STRATEGY + REFINED MESSAGING
LOGO SUITE + VISUAL IDENTITY
BRANDED TEMPLATES + GUIDES
“.. Although Jules wasn’t hugely familiar with my industry, she made every effort to truly understand my passion for the work that I do and my vision for my business.
In just a few meetings, Jules was able to translate my vision into a verbal and visual brand expression that perfectly encapsulated everything I was hoping to convey to my clients.
Jules went above and beyond to make me feel heard and prepared, and seemed truly excited about my brand and invested in its success. This experience has given me so much confidence in moving forward with this new venture...”
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